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Mystical Danube – Sustainable Cultural Tourism in the Danube Region:
Mystical Danube is a transnational cooperation project under the Interreg Danube Region Programme that aims to enhance sustainable cultural tourism by valorising lesser-known intangible cultural heritage, legends, traditions, and spiritual narratives connected to the Danube Region. The project supports destinations in transforming “mystical” cultural assets into authentic, experience-based tourism products while safeguarding local identity and cultural integrity. Through joint product development, storytelling methodologies, pilot actions, and capacity-building activities, Mystical Danube fosters cooperation between tourism authorities, cultural institutions, creative sectors, and local communities. By diversifying tourism offers and strengthening cross-border thematic routes, the project contributes to balanced territorial development, increased destination attractiveness, and sustainable tourism growth across the Danube Region.
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OUTPUTS:
• Joint transnational concept and methodology for developing mystical and narrative-based tourism products.
• Creation and pilot implementation of thematic tourism routes and experiences linked to Danube Region myths, legends, and traditions.
• Local and transnational action plans supporting the integration of intangible cultural heritage into tourism strategies.
• Capacity-building activities and training materials for tourism and cultural stakeholders.
• Communication and promotion tools enhancing the visibility of lesser-known cultural assets.
• Policy recommendations and knowledge reports supporting transferability and long-term sustainability.
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