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VERDEinMED:
VERDEinMED (PreVEnting and ReDucing the tEXtiles waste mountain in the MED area) is a transnational cooperation project supported by the Interreg Euro-MED Programme that aims to accelerate the transition towards a sustainable and circular textile sector in the Mediterranean region. The initiative brings together a diverse consortium of public authorities, research institutions, industry associations, civil society organisations and clusters to analyse the textile value chain, detect critical points of inefficiency and waste generation, and co-develop innovative tools and services that foster circular business models. Through strategic knowledge exchange, capacity-building, stakeholder engagement and pilot activities, VERDEinMED promotes conscious consumption, industrial sustainability and policy frameworks that support resource-efficient practices across the textile lifecycle. The project aspires to reduce environmental impact, strengthen competitiveness and embed circular economy principles into regional development approaches across the Mediterranean.
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OUTPUTS:
• A comprehensive analytical framework for assessing and guiding circular business model adoption in the textile and clothing sector.
• Development of a Knowledge Platform, providing stakeholders with tools, data, best practices and expert-reviewed resources to support sustainable textile practices.
• Establishment of regional/national VERDE Hubs to facilitate local circular economy engagement and networking.
• Implementation of pilot activities, including living labs, proof-of-concepts and awareness-raising campaigns targeting industry, consumers and policymakers.
• Capacity-building instruments such as the VERDE Academy and tailored support services for businesses, authorities and civil society.
• Policy recommendations and strategy guidance to inform public authorities on enabling frameworks for circularity in textile production and consumption.
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CONTACT:
Lead Partner: Centre for Research & Technology-Hellas (CERTH), Greece
Lead partner contact person: Chrysovalantis Ketikidis
Email: ketikidis@certh.gr
Partners & Countries Involved: 10 partners + 15 associated partners / 11 countries
List of participating countries: Greece, Spain, Bulgaria, Italy, Portugal, Slovenia, North Macedonia, Tunisia, Turkey, Belgium, Lebanon
Financial Overview: Total budget: €2,848,602; EU contribution: €2,278,881.60; Co-financing: [Insert if available]
Programme: Interreg Euro-MED Programme – Innovative Sustainable Economy Mission
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