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VERDEinMED:
VERDEinMED (PreVEnting and ReDucing the tEXtiles waste mountain in the MED area) is a transnational cooperation project supported by the Interreg Euro-MED Programme that aims to accelerate the transition towards a sustainable and circular textile sector in the Mediterranean region. The initiative brings together a diverse consortium of public authorities, research institutions, industry associations, civil society organisations and clusters to analyse the textile value chain, detect critical points of inefficiency and waste generation, and co-develop innovative tools and services that foster circular business models. Through strategic knowledge exchange, capacity-building, stakeholder engagement and pilot activities, VERDEinMED promotes conscious consumption, industrial sustainability and policy frameworks that support resource-efficient practices across the textile lifecycle. The project aspires to reduce environmental impact, strengthen competitiveness and embed circular economy principles into regional development approaches across the Mediterranean.
VERDEinMED enhances climate resilience in Mediterranean regions through nature-based solutions and governance innovation, strengthening social innovation and social entrepreneurship for sustainable territorial adaptation.
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OUTPUTS:
• A comprehensive analytical framework for assessing and guiding circular business model adoption in the textile and clothing sector.
• Development of a Knowledge Platform, providing stakeholders with tools, data, best practices and expert-reviewed resources to support sustainable textile practices.
• Establishment of regional/national VERDE Hubs to facilitate local circular economy engagement and networking.
• Implementation of pilot activities, including living labs, proof-of-concepts and awareness-raising campaigns targeting industry, consumers and policymakers.
• Capacity-building instruments such as the VERDE Academy and tailored support services for businesses, authorities and civil society.
• Policy recommendations and strategy guidance to inform public authorities on enabling frameworks for circularity in textile production and consumption.
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PROGRAMME:
Interreg Euro-MED Programme 2021–2027
Partners – 10 partners, countries involved: Spain, Greece, Bulgaria, Italy, Portugal, Slovenia, North Macedonia
Associated Partners – 16 partners, countries involved: Tunisia, Greece, Belgium, Slovenia, Turkey, Portugal, Bulgaria, Spain, Lebanon, North Macedonia, Italy
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